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Help Me Quit Wales TV Ad

Agency copyright: Rockadove Video Production

My role on this project was Director of Photography and was tasked to create an engaging visual style to Public Health Wales new TV campaign.

The main goal was to create something that was as 'natural' as possible to make the advert real and that it was real people being portrayed in the advert.

Who is this kind of content for?

TV adverts are for larger companies and organisations look to directly reach a vast number of viewers.

Why is this content effective?

TV ads are the best way to directly reach your target audience. You have a captive audience that are already tuned into content.

Who consumes this content?

It is very important to identify your perfect target audience with TV ads as you have to place them within TV schedules very carefully to reach your target audience.

Where would you see this content?

This content is currently exclusively being used on TV channels within Wales.

Is this the content your business needs?

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